Officine Gullo presents a new space for Beverly Blvd – West Hollywood, Los Angeles, in the heart of the Design District, a cultural destination for high-caliber design, art, fashion and high-level dining. This is a natural positioning for quality kitchen craftsmanship and design, for which the Italian company is renowned worldwide.
The new showroom consolidates Officine Gullo’s overseas presence, providing clients with the opportunity to view the complete range of Officine Gullo kitchen collections for the first time on the West Coast. The elegant and exclusive ambiance is the perfect setting in which to appreciate fully the hallmarks of the luxury Italian brand.
The showroom features the two complete Officine Gullo kitchen collections: “Tailor Made” and “Contemporanea”. Various cooking ranges, appliances and accessories are also on public view, in addition to the materials which can be used for the furnishings. In the showroom, clients can explore the features of Officine Gullo products and learn more about the broad selection of colors and metal finishes, as well as the myriad tailor-made options by Officine Gullo.
“We wanted to design a space that wasn’t just a showroom, but a place where clients can plan, create, invent, and get to know our models and materials. Every Officine Gullo creation is a new experience that tells a different story; it’s a product of a complex artistic and architectural process that revolves around the personality of each client and the endless possibilities of our prototypes” comments Matteo Gullo, US General Manager.
Every Officine Gullo kitchen comes to life in the showroom when the client meets the company. At this initial meeting, the designer understands about the client’s culinary tastes and routines, which sparks the design of a tailor-made experience. Officine Gullo is skilled at personalizing home kitchens and incorporating professional technologies which enable the client to cook at home with the same equipment used by the world’s best chefs.
The showroom is more than an exhibition and design space. Soon a cooking school will open, where the public will be able to learn firsthand even more about the world of Officine Gullo kitchens. As Matteo Gullo explains, “Purchasing an Officine Gullo kitchen is like becoming part of a family. We like to maintain close contact with all our clients, which is why we’ll soon be opening our cooking school, where clients can not only cook exceptional Italian recipes using professional equipment, but also innovative creations by some of the best chefs who revolve around Officine Gullo, who are also part of our family all over the world.”
Embracing the finest design, technology and Italian craftsmanship, Officine Gullo creates complete kitchens and myriad unique collections, including cooking ranges, refrigerators, built-in appliances, washbasins, faucets, barbecues, extraction hoods, flatware and table accessories. All the cooking elements provide professional performance, but they are manufactured according to principles of household ergonomics, for everyday use at home in the utmost comfort.